Nueng Suriyon Sriorathaikul was born to a family legacy dealing with the sparkling world of precious stones. He is a graduate of Pepperdine University and with a business degree from gemological Institute of America in California, he's now the Managing Director of Beauty Gems, Thailand’s leading jewellery manufacturer.

As Managing Director, Nueng oversees finance, marketing and design for the brand. Concerned with the absence of laws and structures to prevent the sexual exploitation of children in Thailand, he became involved with the establishment of the Center for the Protection of Children’s Rights Foundation, which seeks to assess, combat and prevent all forms of child abuse and to protect victims of child labor, trafficking, sexual abuse and commercial sex exploitation.